Craig Burton

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The Practice of Innovation

January 4th, 2009 · Comments

I have talked about one of my favorite books several times, recently I brought it up in the podcast interview with Phil Windley at Technometria. The book is by Peter Drucker and is titled Innovation and Entrepreneurship. I read this book some time ago and I recently decided to buy a replacement copy, I found it on Amazon for .73 cents. The shipping was significantly more than the book. The book—however is invaluable. Here is an intro to one of the chapters to just whet your appetite:

 

The Practice of Innovation

Innovation is the specific tool of entrepreneurs, the means by which they exploit change as an opportunity for a different business or a different service. It is capable of being presented as a discipline, capable of being learned, capable of being practiced. Entrepreneurs need to search purposefully for the sources of innovation, the changes and their symptoms and indicate opportunities for successful innovation. And they need to know and to apply the principles of successful innovation.

Read this carefully. Very carefully. Innovation as a practice? This is uncommon thinking. He even blows away any traditional notion of entrepreneurship. I have added a lot to it but I strongly recommend it to anyone doing development. Gee, I think that would include a few of us eh?



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Tags: Daily Thesis

  • This is called "Customer-Centered Innovation". In contrast to the "myth of the brilliant idea", customer-centered innovation manages the contexts in which innovation takes place.
  • Innovation needs lot's of practice. Sometimes to the extreme of Thomas Edison who had almost 9999 times of failure before creating the light bulb. People these days have minimal patience and lack peserverance.
  • moratmarit
    I can here the new knowledge.
    Thanks for the great reference post.

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  • good to know about this!
  • moratmarit
    I can here the new knowledge.
    Thanks for the great reference post.
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  • Your company can measure its innovation aptitude, and get training to become more successful, with help from The Innovation Practice.
  • When I see those goofed up people pushing self made planes over the harbour in an annual plane creation competition, I can't help to laugh at it but at times, I do feel that the Wright Brothers probably undergone a series of ridicule of wanting to create an airplane when there were no predecessors. They only had birds as their reference to fall back on.
  • Thanks for sharing...
  • dcop123
    "Innovation and Entrepreneurship" is indeed a fantastic book by the late writer, however, I recommend you read "The Effective Executive in Action" by him. This is the best book by Peter Drucker.

    Websites design | Letter heads design | Envelopes design
  • Innovation is the specific tool of entrepreneurs, the means by which they exploit change as an opportunity for a different business or a different service. It is capable of being presented as a discipline, capable of being learned, capable of being practiced.
  • Good post. The chapter mentioned here is so good. Hopefully other chapters are also interesting.
  • i like this comment very much
    thanks for a great post
  • I completely agree with you people tent to do thing with out thinking and end up with nothing and doesnt even try to work harder.
  • This book seems very good. Very eager to read this.
  • You've got some wise words there , i will surely check out the book my self !
  • fmc
    Fits into my appetite. Yet very carefully, squeezing into things isn't just a tast, but a thing to do nonchalantly.
  • I do feel that the Wright Brothers probably undergone a series of ridicule of wanting to create an airplane when there were no predecessors. They only had birds as their reference to fall back on.
  • Aneeklive
    Success with new product development requires that the "myth of the brilliant idea" be replaced with a model for innovation based on a careful understanding and systematic tightening of constraints. This is called "Customer-Centered Innovation". In contrast to the "myth of the brilliant idea", customer-centered innovation manages the contexts in which innovation takes place.

    Immobilien
  • Great book. I also like the one he wrote after Innovation and Entrepreneurship called Management Challenges For the 21st Century.
  • Aneeklive
    There is a great deal of energetic discussion about why design innovation has become critical for the success and growth of businesses today and experts in business management are discussing ways to think about design as a key strategic advantage. This special issue of JBS brings together experts from many fields to discuss how design innovation can be successfully practiced through adopting formalized design processes. The papers come from innovators in fields as diverse as healthcare, digital products, software, telecommunications, space planning, web services, city planning, and education.

    Electric Fires
  • I think that would include a few of us eh?
  • They only had birds as their reference to fall back on.
  • I do feel that the Wright Brothers probably undergone a series of ridicule of wanting to create an airplane when there were no predecessors. They only had birds as their reference to fall back on.
  • People these days have minimal patience and lack peserverance. I would say success is sweet in this case!
  • pushing self made planes over the harbour in an annual plane creation competition, I can't help to laugh at it but at times, I do feel that the Wright Brothers probably undergone a series of ridicule of wanting to create an airplane when there were no predecessors.

    Thanks and regards
  • Thank you for the reminder. Some very interesting articles in the ezine. And I like the idea of the award.
  • I do feel that the Wright Brothers probably undergone a series of ridicule of wanting to create an airplane when there were no predecessors. They only had birds as their reference to fall back on.
  • cableandflex
    The writer's unorthodox ways are really refreshing! Will definitely grab a copy of this highly recommended work of his!

    Best Wishes
    Low voltage spotlights
  • cableandflex
    Almost 9999 times of failure before creating the light bulb.

    Thanks

    Best Wishes

    Fused connection unit
  • cableandflex
    Pushing self made planes over the harbor in an annual plane creation competition.
    Looks like a good read.

    Great

    Fluorescent strip lighting
  • cableandflex
    I think I am gonna buy this book. Looks good for entrepreneurs.

    Best Regards

    Extending electrical circuits
  • cableandflex
    There's something very innovative about the parallels in this article....... I really enjoyed it, THANKS! Sylvia

    Cable and flex
  • When I see those goofed up people pushing self made planes over the harbour in an annual plane creation competition, I can't help to laugh at it but at times, I do feel that the Wright Brothers probably undergone a series of ridicule of wanting to create an airplane when there were no predecessors. They only had birds as their reference to fall back on.

    Regards
  • When I see those goofed up people pushing self made planes over the harbour in an annual plane creation competition, I can't help to laugh at it but at times, I do feel that the Wright Brothers probably undergone a series of ridicule of wanting to create an airplane when there were no predecessors. They only had birds as their reference to fall back on.

    Thanks
  • I've been looking for some good books on leadership and and innovation... this sounds like a good read. Thanks for sharing.
  • Good looking book, will be looking into it.
  • I think I am gonna buy this book. Looks good for entrepreneurs.
  • almost 9999 times of failure before creating the light bulb. People these days have minimal patience and lack peserverance.
  • I completely agree with you people tent to do thing with out thinking and end up with nothing and doesnt even try to work harder.


    Thanks and Reagards.
  • pushing self made planes over the harbour in an annual plane creation competition, I can't help to laugh at it but at times, I do feel that the Wright Brothers probably undergone a series of ridicule of wanting to create an airplane when there were no predecessors. They only had birds as their reference to fall back on.
  • father of Management. In fact, I've got a good collection of his books but missed this one. Looks like a good read.
  • The writer's unorthodox ways are really refreshing! Will definitely grab a copy of this highly recommended work of his!
  • Practice makes perfect. Innovation needs lot's of practice. Sometimes to the extreme of Thomas Edison who had almost 9999 times of failure before creating the light bulb. People these days have minimal patience and lack peserverance.

    When I see those goofed up people pushing self made planes over the harbour in an annual plane creation competition, I can't help to laugh at it but at times, I do feel that the Wright Brothers probably undergone a series of ridicule of wanting to create an airplane when there were no predecessors. They only had birds as their reference to fall back on.

    I would say success is sweet in this case.
  • Peter Drucker is the father of Management. In fact, I've got a good collection of his books but missed this one. Looks like a good read.
  • The writer's unorthodox ways are really refreshing! Will definitely grab a copy of this highly recommended work of his!
  • I agree with you opinion
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